CalKit

Pricing Calculator

Determine selling price considering cost, target margin and tax.

원
%
%
최종 소비자 가격
15,715원

원가 10,000원 → 소비자가 15,715원

가격 구성 상세

원가10,000원
마진 금액4,286원
세전 판매가14,286원
실제 마진율30%
세금 (10%)1,429원
최종 소비자 가격 (세금 포함)15,715원

Overview

The Pricing Calculator determines the optimal selling price by factoring in cost, target margin, and taxes. It helps businesses systematically set prices that ensure profitability while remaining competitive in the market.

Formula

Selling Price = Cost ÷ (1 − Target Margin % ÷ 100)
Tax-Inclusive Price = Selling Price × (1 + Tax Rate ÷ 100)
Profit = Selling Price − Cost

How to Use

  1. 1Enter the cost of the product or service.
  2. 2Set the target margin percentage.
  3. 3Enter the applicable tax rate (e.g., VAT).
  4. 4Click 'Calculate' to see the recommended selling price and expected profit.

Tips

  • ✔Research competitor pricing to ensure your price is within market range.
  • ✔Consider psychological pricing strategies (e.g., $9.99 vs $10.00).
  • ✔Build in enough margin to accommodate future discounts or promotions.
  • ✔Review pricing regularly if costs fluctuate.
  • ✔Different sales channels (online vs offline) may warrant different pricing strategies.

FAQ

Q. What is the difference between cost-based and value-based pricing?

Cost-based pricing adds a desired profit to cost, while value-based pricing sets prices according to the perceived value to the customer. Premium brands typically use value-based pricing.

Q. How do I calculate a price including VAT?

Multiply the pre-tax price by (1 + VAT rate). For example, with a 10% VAT: $100 pre-tax × 1.1 = $110 including VAT.

Q. How should I price low-margin products?

Use a high-volume strategy, or bundle them with higher-margin products or services to improve overall profitability.

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