CalKit

Markup Calculator

Calculate markup percentage and selling price from cost.

원
%
판매가
15,000원

상세 내역

원가10,000원
마크업 비율50%
판매가15,000원
이익5,000원
마진율 (판매가 대비 이익)33.33%

마크업 vs 마진 비교

마크업 (원가 기준 이익률)50% — 원가 대비 이익 비율
마진 (판매가 기준 이익률)33.33% — 판매가 대비 이익 비율

Overview

The Markup Calculator computes the markup percentage and selling price based on cost. Markup represents profit as a percentage of cost and is a fundamental pricing tool for retailers and wholesalers to set profitable prices by adding desired profit to cost.

Formula

Markup (%) = ((Selling Price − Cost) ÷ Cost) × 100
Selling Price = Cost × (1 + Markup % ÷ 100)

How to Use

  1. 1Enter the product cost.
  2. 2Enter the desired markup percentage or target selling price.
  3. 3Click 'Calculate' to see the selling price or markup percentage.
  4. 4A margin equivalent is also displayed for reference.

Tips

  • ✔Markup percentage is always higher than margin percentage — avoid confusing the two.
  • ✔Research industry-standard markups to stay competitive.
  • ✔Include all direct and indirect costs in your cost base for an accurate markup.
  • ✔Adjust markup when buying in bulk at lower unit costs.
  • ✔If planning discounts, ensure your markup covers costs even after the discount.

FAQ

Q. Is 50% markup the same as 50% margin?

No. With a cost of $100, a 50% markup gives a selling price of $150 ($50 profit), while a 50% margin requires a selling price of $200 ($100 profit). Markup is cost-based; margin is revenue-based.

Q. What is a typical markup?

It varies by industry: groceries typically 25–50%, apparel 100–300%, electronics 5–20%. It also depends on competition and brand positioning.

Q. How do I convert markup to margin?

Margin (%) = Markup (%) ÷ (100 + Markup (%)) × 100. Example: 100% markup → Margin = 100 ÷ 200 × 100 = 50%.

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